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Professional Diploma in Digital Strategy & Planning

About Instructor

The Professional Diploma in Digital Strategy & Planning introduces participants to digital communications, and helps them to develop a measured and well-considered strategy and coherent plan for their organisation, that will stand up to the rigour and scrutiny of board-level decision making.

COURSE OUTLINE

The Professional Diploma in Strategy and Planning focuses on the planning, implementation and measurement of your digital marketing efforts.

There are ten modules in the course:

  • Module 1 Introduction to Strategy and Planning
  • Module 2 Traditional Communications
  • Module 3 Digital Communications
  • Module 4 Digital Display Advertising
  • Module 5 Social Customer Service
  • Module 6 Budget
  • Module 7 Personnel
  • Module 8 Risks and Reputations
  • Module 9 Analytics
  • Module 10 Strategy Formulation and Plan

BENEFITS

You will gain a comprehensive understanding of all aspects of digital strategy and planning including

  • Budgeting
  • Personnel selection
  • Analytics
  • Reputation management and social customer service.

WHO SHOULD ATTEND

The Professional Diploma in Strategy and Planning is aimed at

Anyone involved with planning a digital strategy for their organisation

who is likely to be involved in this area in the future and would like a comprehensive understanding of the field.

EXAM INFORMATION

Duration of the Exam : 3 hours

Exam Format : multiple choice and hot spot questions.

There are no text based/written answers

 

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Start On 2017-11-25
Duration 2 Months Regular Class / 5 Days Bootcamp
DIGITAL MARKETING The Professional Diploma in Digital Strategy & Planning introduces participants to digital communications...
Price 2,000.00

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